More than 2.4 billion people worldwide have Internet access, and this makes it imperative for any business owner to carefully consider their marketing strategy. After all, studies show that approximately 71 percent of Internet users will research potential purchases online before they make a decision, and this means that your company will lose a lot of business if consumers cannot easily find you by conducting a basic online search. However, simply having a website is not good enough due to Google's ranking algorithm. Instead, you need to utilize a high impact approach that will ensure that your website is both visible and easily accessible. Unfortunately, it is difficult for most companies to successfully develop an Internet marketing campaign on their own because they do not have the time to fully understand each of the search engine ranking changes that Google makes on a regular basis. To combat this issue, it is a good idea to hire a professional Internet marketing company.
There are many ways to increase your online visibility, but simply having a popular Facebook page is not necessarily going to lead to a large influx of new customers. Therefore, a professional Internet marketing company will focus on maximizing your Facebook potential, and they will also develop strategies to improve your website's search engine ranking via SEO techniques and proven advertising methods such as Google's AdWords. These combined methods will have an impact on your website's search engine ranking, and that is the number one way to increase your click-through ratio. After all, if your website is not listed on the first page of Google's search engine results for each applicable keyword, your potential customers will not be able to find you, and this will naturally result in a lower profit margin.
The cost of Internet advertisements has been dwindling over the past decade. However, the main reason for this is that there are so many online advertising opportunities that are not going to lead to the desired results. For example, you could buy a banner ad on your favorite website for $250 a month, but if you do not have the necessary technical skill to design something that is truly eye-catching, you will most likely be wasting your money. Additionally, it is necessary to be able to properly track click-through and conversion ratios in order to determine if an advertisement is successful. Unless you have a qualified person on staff that is able to dedicate all of their time to tracking trends and making smart online advertising decisions, you will actually end up spending a lot of money on a marketing campaign that is unlikely to provide you with the desired results. On the other hand, hiring an Internet marketing company such as ITC will enable you to spend your marketing budget wisely on only the most effective online advertisements.
Every company's profit margin will be different, but even a solid Facebook presence can provide your business with approximately $174 per like. When you consider the power of combining a well-maintained Facebook page with other important Internet marketing components, including pay-per-click advertisements and a website that has been optimized for search engines, it is easy to see how quickly you can increase your bottom line. However, as previously mentioned, it is crucial to ensure that you do not simply place ads all over the Internet. Instead, it is absolutely vital to make sure that all of your advertisements are properly timed and placed to provide you with the maximum results. Fortunately, this is where ITC excels.
At ITC, we believe in providing each of our clients with the necessary attention and support to drive customer engagement and sales. To meet this goal, we will only accept 20 clients per month. This technique has positioned us as one of the top five Internet marketing companies in the U.S., and we are also ranked in the top thirty for our industry worldwide. ITC is pleased to provide our boutique-styled services to high-end clients, and we have a proven track record of success.
ITC has an experienced and professional team of 10 Internet marketing experts, and we firmly believe in investing a large quantity of our revenue into the latest technological advances. By doing this, we are able to provide our clients with unparalleled service and results. Unlike our competitors, we are a performance-based Internet marketing company, and this means that we focus on creating unique marketing campaigns that will generate new income for your business. Although getting new likes on Facebook can offer a base of potential customers, we will never base a marketing strategy around this goal. Instead, we utilize proactive measures that will truly engage your targeted market and result in more than a simple Facebook like.
We would be pleased to help your company meet your financial goals by creating a marketing campaign that is perfectly tailored to your potential customer base. With a strong Internet marketing company on your side, it will be much easier to attract a large group of new customers in a short period of time. For example, Yoplait was able to increase the number of visitors to their website by 26 percent in one month with a diversified advertising campaign. This is the type of strategy that will dramatically increase profits and branding, and we will put our unique spin on it to make sure that you receive the maximum results for your marketing budget. To learn more, contact us today for a custom proposal.